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WE ARE THE "BUILD AROUND OUR CUSTOMERS" COMPANY

We are the "Build Around Our Customers" Company

INTEGRITY. INITIATIVE. INVOLVEMENT.

As Great Eastern continues to grow as leading insurer in Asia, we must build on something just as important - our culture. One that puts our customers, and one another, above ourselves.

As a member of the Great Eastern family, we're called to live out the values of The Life Company. And when we act with our values in mind, we move our culture, our company, forward.

That's why we've designed a series of programmes to help you remember, understand, and act on the values that are crucial to who we are, and how we serve our customers.

Introducing our three simple, but fundamental 'l's.

As you interact with customers, colleagues, or talents, use these three values, what they mean and their behaviours to guide your thoughts and actions.
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Great Eastern Holdings Ltd | Great Eastern Life Assurance Co Ltd | Great Eastern General Insurance Ltd
Great Eastern Holdings Ltd | Great Eastern Life Assurance Co Ltd | Great Eastern General Insurance Ltd